Live Streaming & Creator Platform Development

Live streaming apps, subscriptions and revenue-share payouts for sports programs, creators and shows.

50%
revenue to creators
What slows you down

Go live. Get paid. Every month.

01Broadcast deals out of reach for most programs
02Generic streaming tools don’t split revenue
03Fans scattered across platforms
What we build

For Media & Streaming teams.

We build live streaming and creator platforms for sports programs, creators and shows: the apps fans watch on, the subscriptions that pay for them and the revenue-share engine that pays creators. DubCam, where 50% of every subscription goes to the creator a fan picks, runs on this stack.

01

Live streaming apps for iOS, Android and web

Go live from a phone, with adaptive-bitrate playback on iOS, Android and web and recordings for on-demand replays.

02

Subscriptions, paywalls and free previews

Subscriptions, paywalls and timed free previews (DubCam gives fans 10 minutes) across the app stores and the web.

03

Automated revenue share and creator payouts

Per-subscriber attribution to the creator each fan chooses, with payouts on a fixed schedule and a statement for every creator.

04

Creator dashboards and audience analytics

Dashboards for creators’ streams, subscribers and earnings, plus audience analytics for the platform team.

In detail

WebRTC, low-latency HLS or HLS?

The streaming protocol follows from how much delay the format can tolerate, and lower delay generally costs more per viewer to deliver.

  • WebRTCFor interactive formats: video calls, co-streams and a host talking with viewers. The lowest delay, and the most expensive to deliver to a large audience.
  • Low-latency HLSFor live sports and events with chat, where viewers should see the play close to when it happens. Delivered through a CDN.
  • HLSFor replays, on-demand shows and big audiences that don’t interact in real time. The cheapest to deliver and cache.

DubCam’s money flow, step by step

On DubCam a creator streams a program straight from a phone, and viewers get a 10-minute free preview before they subscribe. At sign-up each fan names the creator they want to back, which decides who receives half of that subscription. Creators are paid once a month, on the 1st, and there is no payout threshold to reach first. The DubCam case study covers the product, and partner payouts outside streaming are on our creator CRM and payouts page.

Whether that half is counted before or after app store fees changes what a creator earns from an iOS subscriber. Our guide to creator revenue share and app store fees works through both versions of the split.

Moderation and rights for live streams

Live video can’t be reviewed before it airs, so moderation has to work during the stream and after it. We build reporting into the viewer app, a moderator queue that can end a live stream or hide a replay, and repeat-offense limits that stop an account from going live again until someone reviews it.

Rights are stored as data on every stream: who owns it, which program or club it belongs to and who may watch it. Replays inherit those rules, so a school program can keep its games to members while a public league stays open to every subscriber.

Selected work

Live in Media & Streaming.

DubCam logo: white stacked lettering above a green W on blackiOS · Android · Web
Media · Sports streaming

DubCam: live streaming where fans fund the teams they love

50%revenue share to creators
Superdeal for Brands cover: connect brands and creators, run campaigns and scale partnershipsWeb platform
Affiliate & creator CRM

Superdeal: an AI agent that runs creator campaigns end to end

3platforms: Instagram, TikTok, YouTube
Compliance & risk

Payments and rights, handled.

Streaming platforms live by app-store rules, payout obligations and content rights. We plan for all three before the first stream.

App store billing

Subscriptions that unlock content inside an iOS app go through in-app purchase. On the US storefront the app may also link to web checkout; elsewhere that needs an Apple entitlement. We model the creator split for both paths.

Source: Apple App Review Guidelines, 3.1

Creator payouts

Payouts run through a payments provider that handles creator onboarding, identity checks and tax forms, so the platform never pays out informally.

Rights and moderation

Upload rules, reporting tools and takedown workflows, plus admin controls for school and club programs.

Typical timeline & budget

Published prices. Fixed after discovery.

Media & Streaming projects follow the same model as every Apptycoons engagement: a 2-week Discovery Sprint, then a 6–16 week fixed-price build, billed in milestones. Go live first with streaming, subscriptions and creator attribution; tips, pay-per-view and TV apps can wait for the second release.

Discovery Sprint
$5,000
fixed fee · 2 weeks

Scope, architecture and a fixed quote for the build. The fee is credited to your build.

Fixed-Price Build
$25k–$120k
per project · 6–16 weeks

Your first release, delivered in demoed milestones, with 30 days of support after launch.

Dedicated Team
From $12k
per month · cancel anytime

A dedicated squad for ongoing roadmap work once the first release is live.

What moves the price for Media & Streaming projects

  • Live or on-demandLow-latency live streaming costs more to build and run than uploads.
  • MonetizationSubscriptions, tips, pay-per-view and revenue share each add billing and payout logic.
  • ScaleConcurrent viewers drive streaming costs more than build costs.

When you don’t need a custom build

For one creator or a small club, a hosted creator-subscription platform is live the same day. Build when the split, a multi-creator catalog or the brand itself is the business.

FAQ

Common questions.

Can you handle live video at scale?

Yes. We deliver streams through a CDN with adaptive bitrate, record every stream for on-demand replay, and size the infrastructure plan from the number of concurrent viewers you expect at peak.

How are creator payouts handled?

Revenue is attributed per subscriber and paid out automatically on a schedule, with full reporting for each creator.

How does DubCam’s revenue share work?

Each fan picks one creator at sign-up and pays a monthly subscription. Half of every subscription, 50%, is attributed to that creator, and payouts run automatically on the 1st of each month with no minimum threshold.

Should creator payouts have a minimum balance?

Usually, yes. Payment providers charge per payout, so a small balance can lose a large share to fees. Most platforms roll balances under a set amount into the next month. Paying with no minimum, as DubCam does, is a product choice, so decide before launch whether the platform or the creator carries the fee on small balances.

Do app store fees apply to subscriptions?

On iOS, subscriptions that unlock content inside the app go through Apple’s in-app purchase, so store fees apply there. Apps on the US storefront may also link to web checkout. We decide with you whether the creator split is taken before or after store fees, and model both paths before launch.

How much does streaming software development cost?

Builds are quoted at a fixed price within our $25k–$120k range after a $5,000 Discovery Sprint. For streaming projects, live versus on-demand video, the monetization mix and expected concurrent viewers decide where yours lands.

Which streaming protocol do you use?

The one the format’s delay allows: WebRTC for interactive streams such as co-hosting, low-latency HLS for live sports with chat, and standard HLS for replays and on-demand shows.

How long does a live streaming app take to build?

Most projects start with a 2-week Discovery Sprint, then a 6–16 week build for the first release. Tips, pay-per-view and TV apps usually come in a second release.